You didn't get into real estate to live deal-to-deal. After 20+ years working exclusively with real estate professionals, I built The Profitable Agent to help top-producing agents like you keep more of what you earn — without adding a single extra transaction to your plate.
Most financial advice for agents assumes you just need to sell more. I don't. I've spent two decades inside real estate finances specifically, and the agents I work with aren't short on production — they're short on a system that turns commission into consistent pay, real profit, and money already set aside before tax season shows up.
That's what Profit First does when it's built around how realtors actually get paid. It's also why I started the Done Doing Deals Club — a community for agents who are done grinding for growth's sake and ready to build a business that funds the life they actually want.
Our Promise:
You've already proven you can sell. The Profitable Agent isn't here to teach you that — it's here for the part nobody trains you on: what happens to the money after the deal closes.
We promise real estate professionals:
A system built for how you actually get paid — not a generic budget app, but a Profit First structure designed around commission income, HST, and the feast-or-famine months.
No more tax-season dread — money set aside before you need it, every time.
A paycheque, not just a payday — pay yourself consistently, even when the pipeline is quiet.
A community that gets it — the Done Doing Deals Club, for agents who are finished proving themselves through hustle and ready to build something sustainable..
Hustle Less | Keep More $ | Enjoy Life
May 2015
Coronation Bookkeeping & Tax Services opened its doors in 2015 with Jennifer as its sole proprietor. Her initial goal was modest but meaningful - she aimed to generate $2,000 per month to contribute to her family's financial needs. Given her connection to real estate through her father, a real estate investor, Jennifer was naturally drawn to working with real estate professionals from the start. Her passion for realty, instilled in her from an early age, fueled her dedication to the industry.
Over the course of the past 8 years, Jennifer's journey has been marked by growth. From a solo-preneur, she has expanded her business by assembling a talented team. This expansion has translated into substantial financial success, with her annual revenue now surpassing the six-figure mark.
The challenges posed by the pandemic brought unexpected lessons for Jennifer. Embracing the power of online community, she discovered new ways to leverage her skills and tools effectively. This revelation reinforced her commitment to assisting real estate professionals, utilizing all available resources to provide the best possible support.
January 2023
Motivated by her own transformative journey and the lessons learned during the pandemic, Jennifer embarked on a new venture. Fueled by a desire to empower and guide fellow real estate professionals, she launched a community-centered coaching program known as The Profitable Agent.
Jennifer's decision to create The Profitable Agent was influenced by her recognition of the power of online communities during challenging times. The pandemic underscored the importance of connection and collaboration in navigating uncertainties. This realization, coupled with her passion for real estate and the success she achieved in building her own business, inspired her to pay it forward.
The Profitable Agent is not just a coaching program; it's a community-driven initiative aimed at providing real estate professionals with the tools, knowledge, and support needed to thrive in a dynamic industry. Drawing upon her own experiences, Jennifer structured the program to address the unique challenges faced by individuals in the real estate sector.
Through The Profitable Agent, Jennifer seeks to foster a collaborative environment where members can share insights, strategies, and best practices. The program goes beyond traditional coaching by emphasizing the power of community-building and mutual support. Jennifer's vision is to create a space where real estate professionals can not only enhance their financial success but also find a sense of belonging and encouragement.
By combining her expertise in bookkeeping and coaching with the community-centric approach of The Profitable Agent, Jennifer aims to guide real estate professionals towards sustainable profitability. This initiative represents a continuation of her commitment to leveraging her skills and experiences to uplift others within the industry, turning her journey into a source of inspiration for a broader community.
Hustle Less - Keep More $ - Enjoy Life
